How to Increase ROI through Corporate Gifting

The Immense Value of Corporate Gifting

Does your company find it difficult to rise above the marketing noise and make a genuine impression on clients? In an increasingly competitive economy, corporate gifting is the key to help your company stand out from the crowd.

A thoughtful and intentional gift can speak volumes for your business to an outsider. It can make a lasting impression, turning a one-time lead into a long-term relationship. Further, gifts can strengthen current relationships, leading to increased client loyalty and more referrals. Investing in corporate gifting year-round shows clients your company is always willing to go the extra mile, even during the busy seasons.

Mastering simple, physical gestures can benefit your business through new client relationships, increased customer loyalty, increased sales and ROI and a guaranteed stand-out position from the competition.

Advertise with a Guaranteed Target

While corporate gifts are a meaningful gesture, they are also a valuable form of advertising. A physical gift gives you the opportunity to guarantee a direct connection between your brand and the targeted client. For instance, a customized box with your company logo filled with delicious snacks is a great way to keep your brand in front of mind! Every time a team member heads to the break room for a treat, they will associate your relationship with a positive part of their day. After all, food is the way to just about anybody’s heart.

Build New Client Relationships & New Employee Morale

In the competitive business world, you only get one chance at a first impression. Make the most of it with a corporate gift that can speak volumes. Not only does a gift show you care about the professional relationship, but it also directly reflects your company’s culture and values. People want to work with good people. A thoughtful acknowledgment of patronage can turn a one-time lead into a meaningful long-term relationship.

Strengthen Employee Retention Through Increased Loyalty

When employees are sick, it is important to help them get feeling better and excited to get back to their 9-5 work family. Employees who are rewarded for their loyalty are more likely to stick around longer and work harder to do a great job. Continually fostering meaningful employee morale is vital to a successful organization that leads a strong team. Show them you care with a Gift Well Soon box, filled with healthy snacks, organic soups and teas, and all-natural fuel that will help them feel better faster.

Encourage Customers to Pay it Forward

When your company shows generosity, it naturally encourages customers to help your success. In his insightful book Giftology, expert John Ruhlin explains the impact gifting has on business ROI. “Gift are symbols of the value you place on the relationship. When you act generously, people take notice. They’ll begin to feel appreciated, and in turn, they’ll want to pay it forward. It’s a natural inclination for us to want givers to succeed because we appreciate the generosity that was shown to us.”

Looking to Purchase for Custom Boxes for Your Company? Book a quick 15-minute call to find out how we can customize boxes for you!